Few people think more than two or three times a year. I've made an international reputation for myself by thinking once or twice a week. - George Bernard Shaw
All along the untrodden paths of the future I see the footprints of an unseen hand. - Sir Boyle Roche
We who inhabit the Land of Scenariotopia (as a former colleague termed our little realm) think that the best way to predict the future is not to. That is, you should abandon the search for certainty and explore multiple scenarios of what might be. Many people don't do this, however. We find that lots of them subscribe, usually semi-consciously, to some or all of the following fallacies:
What exactly does the Futures Strategy Group do? We help excellent organizations make better decisions under conditions of uncertainty -- mainly through the use of scenarios.
Despite our leeriness about extrapolation from the past, we do read a lot of history at FSG in order to write our scenarios. As Mark Twain wrote, "It is not worth while to try to keep history from repeating itself, for man's character will always make the preventing of the repetitions impossible." (Mark Twain in Eruption: Hitherto Unpublished Pages About Men and Events (1940, Bernard DeVoto, editor).
"Silos" are an inevitable part of any organization; indeed, of any human activity. Even if you confine yourself to individual action, your own mind is thinking within certain categories, usually operating off a mental model that tells you what to expect - "If I do X, then Y will happen" - and what NOT to expect - Z or W or something completely different.
FSG Outlook gives you a fresh look on how trends, issues and events can impact your business. With practical insight and analysis we help you respond to them strategically.
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Keeping alternative futures entertaining since the last millennium.